There's a vast array of filters you can apply to see if specific subsets of the data provide unique insights. Once youve selected the appropriate values detailed above for each section of the report, click Save and wait for the magic to happen! The metrics selected here will be presented as the data columns on your final report. We'll select three metrics: visits, pages per visit, and average time on page. Dimension Drilldown, this is where you can specify how you want the data to be further broken down. Got any quick tips of your own when it comes to GA reports? Share them in the comments!
If we were trying to determine which browsers we should focus on when looking to improve desktop user experience, we would likely start with those two. When looking at average time on page, I notice that users accessing our blog using the Android browser are spending much longer on a page than any other browser user.
Using Google Analytics Customization Tab, to get started, log into your Google Analytics account and click the 'Customization' tab in the top orange navigation bar. Click the ' New Custom Report' button under 'Custom Reports.'. As an inbound marketing consultant at HubSpot, I've worked with many marketers to develop custom marketing reports within HubSpot. Such reports provide marketers with unique insights into their marketing performance over time and help them easily keep track of progress toward specific weekly or monthly goals.